A veteran journalist and entrepreneur, Rodrick Mulonya has been appointed publicity secretary of All Africa Association of Small and Medium Enterprises (AAASME), a continental advocacy body that aims to support and develop Micro, Small and Medium Enterprises (MSMEs) ecosystems in Africa.
In a letter of appointment from the organization’s secretariat in Abuja, Nigeria, Mulonya who is founder and managing director for Angaliba Radio and television has been appointed in recognition of his “immense expertise in media and entrepreneurial skills.”
Formed in 2017, AAASME works to protect and develop the interests of MSMEs across Africa. And some of its programs include ideation, incubation, start-Up and scaling up.
In his acceptance note, Mulonya, a media trainer with years of expertise and a former director general of Malawi Broadcasting Corporation (MBC) described his appointment as a “humbling experience”.
“I feel humbled that I have been recognized to be part of this continental body. I will seize this opportunity to make valuable contributions across the continent through my role as publicity secretary,” Mulonya said.
He said there was a need for the media to play a crucial role in magnifying the development of the MSMEs in Africa and their impact in accelerating economic growth.
“The role of media in the development of MSMEs needs not to be over emphasized. Media plays a vital role in promoting the growth of MSMEs. My appointment is therefore a step in the right direction,” he said.
